April 28, 2025

Building a Scalable Team

Hiring and Developing Talent for the Future

Most companies expand until they implode. They add people, layers, and complexity until the weight of their structure causes them to stagnate. The organization that reached $10 million rarely resembles itself at $100 million, and usually not for the better.

It doesn't have to be this way.

Research from McKinsey studying high-growth organizations has revealed a striking pattern. Companies that maintained innovation during rapid expansion didn't simply "scale their operations." Instead, they built teams specifically designed to reinvent themselves at regular intervals. This distinction—between growing bigger and building capacity for continuous reinvention—marks the difference between organizations that expand and those that truly evolve.

The math seems simple: more people should equal more output. Yet anyone who's watched a once-nimble startup calcify into a lumbering enterprise knows the reality is messier. Each person added to a team creates additional capacity and new communication pathways, power dynamics, and coordination challenges.

What follows is an examination of how certain organizations defy this entropy, building teams that gain momentum rather than lose it as they grow.

Hiring: The $1 Million Decision You're Making In 45 Minutes

Most hiring processes operate like grocery shopping with an empty stomach—grabbing whatever looks good to satisfy immediate cravings. Organizations hire to solve today's emergencies, not tomorrow's opportunities.

The Strange Case Against Skills

Research published in the Harvard Business Review examined hiring practices at high-growth technology companies and found that organizations prioritizing adaptability over technical qualifications experienced significantly less turnover during scaling periods and higher innovation metrics.

One company in the study, a quantum computing startup, replaced traditional job descriptions with what they termed "capability forecasts." They eliminated programming language requirements and certifications, instead describing the problems they expected to encounter over the next three years and asking candidates how they'd approach them.

This method initially created recruitment challenges but yielded remarkable results: their subsequent technical hires included astrophysics, game design, and linguistics professionals—none of whom would have passed the typical "5+ years Python experience" filter. These unconventional hires subsequently drove several breakthrough innovations by applying frameworks from their original disciplines.

This case illustrates a counterintuitive truth supported by research: expertise can become an obstacle rather than an asset in rapidly evolving fields. Those with deep investment in current methodologies often resist abandoning them when they become obsolete.

Forward-thinking organizations have begun replacing standard hiring criteria with these alternatives:

• Problem navigation over problem-solving: Can candidates identify which problems matter before rushing to solutions?

• Identity evolution: How has their professional identity transformed over time? Those who define themselves by adaptability rather than specific skills tend to remain relevant longer.

• Productive discomfort: Evidence of deliberately stepping into uncertainty and growing from the experience.

• Intellectual restlessness: A pattern of questioning established practices, even ones they've mastered.

The Conformity Trap

Research from Northwestern University's Kellogg School of Management examined companies experiencing rapid growth and found that organizations prioritizing team harmony and cultural similarity faced a significantly higher likelihood of market share erosion than those deliberately cultivating cognitive diversity.

As documented in the study, one financial services company built what appeared to be an ideal team—professionals with similar educational backgrounds, compatible communication styles, and shared industry experience. Team members reported exceptional camaraderie and minimal conflict. Yet when competitors introduced disruptive approaches, the organization struggled to respond effectively. Post-crisis analysis revealed that their pleasant homogeneity had become a strategic liability.

This case exemplifies the seductive trap of "cultural fit"—a concept that has quietly sabotaged countless growing organizations.

The Stanford Innovation Lab's longitudinal research offers compelling evidence for an alternative approach. Teams composed of members with diverse cognitive approaches took longer to reach initial consensus but produced solutions that significantly outperformed homogeneous teams when implemented. The initial friction generated superior outcomes.

Cultural alignment still matters, but differently than many assume. According to research published in the MIT Sloan Management Review, successful scaling organizations distinguish between:

Core principles that genuinely define an organization's character

Superficial similarities that merely make collaboration more comfortable

One biotech company highlighted in the research tests this distinction with a provocative interview question: "Which aspects of our current approach do you think are fundamentally wrong?" Candidates unable to identify substantive improvement opportunities rarely receive offers, regardless of their technical qualifications.

Development: Growing People, Not Just Positions

Hiring exceptional people means little if an organization slowly extracts what makes them exceptional. Most corporate "development" programs effectively standardize people, filing down their unusual edges until they fit neatly into predetermined roles.

When Founders Become Bottlenecks

Analysis by the Scale-Up Institute documented a consistent pattern across high-growth organizations: many experience significant performance plateaus when reaching certain employee thresholds. Further investigation revealed a common underlying cause—centralized decision-making structures that created systemic bottlenecks.

In one well-documented case, a digital health platform nearly collapsed despite tripling revenue over two years. Post-crisis analysis revealed that every significant decision required the founder's input, creating months-long backlogs. The organization contained talented individuals who gradually stopped exercising initiative because the system implicitly taught them that autonomous decision-making wasn't valued.

This organizational coronary occlusion—where vital information and decisions must flow through a few overloaded arteries—tends to develop so gradually that leaders rarely notice until the damage is severe.

Research published in the California Management Review found that companies successfully navigating this transition typically employ what the authors termed "aggressive structural evolution"—systematically identifying centralized control points and building alternative pathways around them.

This approach contradicts conventional leadership scaling, which typically involves creating more management layers—a solution that often compounds the original problem by adding new bottlenecks.

Studying organizations that maintain unusually high distributed authority reveals an alternative model. These organizations practice what behavioural scientist Alison Reynolds terms "capacity multiplication" rather than delegation. The distinction is subtle but crucial: delegation transfers specific tasks, while capacity multiplication develops decision-making infrastructure.

Unorthodox Development Mechanisms

1. Decision Density Over Management Hierarchy

Research from the Kauffman Foundation's Growth Organizations Initiative documented a healthcare analytics company that fundamentally reimagined its organizational structure by abolishing traditional management titles. Their approach wasn't driven by anti-hierarchical ideology but by recognition that conventional management creates suboptimal incentives during scaling phases.

The organization implemented "microdomains"—specific areas where individuals hold decision rights regardless of seniority. Some microdomains involved technical architecture, others customer experience or vendor relationships. Each had clearly defined boundaries and transparent criteria.

Performance metrics collected over three years showed that individuals given domain ownership developed significantly greater depth of expertise than their counterparts in traditionally managed organizations. More importantly, the organization responded faster to market changes than industry benchmarks.

2. Context Immersion

A manufacturing company profiled in the MIT Technology Review showcased an innovative solution to the common scaling challenge of knowledge transfer. After discovering that documented procedures weren't scaling effectively—not because they were flawed, but because the context behind them wasn't transferable—they implemented "context internships."

Before learning formal procedures, new employees spent their first three weeks embedded with customers, suppliers, adjacent teams, and regulatory bodies. This immersion provided ecosystem understanding that documented processes alone couldn't convey.

The post-implementation assessment showed a substantial reduction in procedural errors and increased process improvement suggestions from new employees. The approach produced judgment, not just compliance—a critical distinction when scaling.

3. Decision Archaeology

A study of software engineering practices published in the IEEE Software Journal documented how legacy decision-making creates invisible constraints in scaling organizations. In one case study, engineers spent weeks debating whether to change a configuration parameter from 45 to 60, with nobody able to articulate why it was initially set to 45.

This observation led to the development of "decision archaeology," systematic exercises in which teams unearth the origins of current practices and evaluate whether the original reasoning remains valid. Established practices are treated as hypotheses to be tested rather than traditions to be preserved.

Organizations employing this approach discovered that a significant portion of their standard operating procedures addressed changed or eliminated requirements or constraints, freeing substantial capacity for more valuable work.

Retention: The Hidden Mathematics of Staying

The financial cost of employee turnover is well-documented. Less understood is its exponential impact during scaling. When a company growing at 40% annually loses 25% of its workforce, it must hire 65% of its final headcount in a year—a nearly impossible recruiting challenge that drains resources from core business operations.

Beyond these mechanical considerations lies a deeper truth: the people most likely to leave during scaling are those with the adaptability and growth orientation most essential to successful expansion.

What distinguishes organizations that maintain unusually high retention during rapid growth? The answer contradicts conventional wisdom about employee loyalty.

Anti-Fragile Purpose

A multi-year study published in the Journal of Organizational Behaviour followed high-growth companies to identify factors predicting retention during scaling phases. Among the most surprising findings: organizations that moved from abstract mission statements to concrete impact metrics saw a significant reduction in voluntary turnover among high-performing employees.

One clean energy company documented in the research improved retention dramatically not by emphasizing its mission more strongly but by making it more concrete. Rather than repeating aspirational statements about environmental impact, it created what researchers termed "impact transparency"—real-time dashboards showing the tangible effects of specific work.

For their engineering team, this meant visualizing carbon reduction metrics tied directly to code deployments. For customer success, a map showed sites where their technology had replaced fossil fuel systems.

The research concluded that generic purpose statements become ineffective during scaling phases. When a rapidly growing company inevitably experiences growing pains, abstract appeals to "changing the world" ring hollow. Concrete evidence of impact provides the psychological anchor that mission statements cannot.

Permission To Explore Identity

A study published in the Strategic Management Journal examined exit interviews from professionals who voluntarily left high-growth companies. The analysis revealed that most departures weren't driven by compensation or advancement opportunities, but by what researchers termed "identity stagnation"—the perception that one's professional identity had become static and constrained.

This insight challenges conventional retention strategies. Standard career progression paths often force people into predetermined identities—moving from "designer" to "design manager" to "design director"—regardless of whether those identities align with their evolving interests and capabilities.

Organizations with exceptional retention rates during scaling periods take a fundamentally different approach to career development. They treat professional identity as fluid rather than fixed.

As documented in the Journal of Applied Psychology, a healthcare technology company implemented "identity sabbaticals"—six-week periods in which employees could temporarily be embedded in entirely different functions. For example, a data scientist might join the customer support team, or a product manager might work with the finance department.

Data collected over a multi-year period showed that many of these experiments led to substantial role changes. More importantly, participants reported significant increases in organizational commitment scores, even when they returned to their original roles.

Another innovative approach comes from a renewable energy company that eliminated most job titles in favour of what they termed "responsibility territories" with deliberately overlapping boundaries. This allowed employees to expand their scope organically based on interest and capability rather than formal position. Post-implementation surveys showed notable improvement in perceived career growth opportunities despite having fewer defined advancement steps.

These approaches share a common principle supported by research: talented individuals outgrow predetermined roles faster than organizations can create new ones. By making professional identity more flexible, these companies removed a primary driver of unwanted departures.

The Scalability Paradox

Here's a heretical thought supported by emerging research: perhaps the concept of "scaling" is fundamentally flawed when applied to human organizations.

When discussing scaling a team, the typical mental model involves linear expansion—taking what works at one size and replicating it. But this mechanical metaphor breaks down when applied to human systems. Teams aren't engines where adding identical components increases output proportionally.

A multi-year study from the London Business School tracked high-growth organizations, documenting their structural and operational changes during expansion. The research distinguished between companies that "scaled up" (attempting to preserve and expand existing processes) and those that "evolved" (deliberately transforming their organizational structure at key inflection points).

The results were striking. Companies practicing deliberate evolution demonstrated significantly higher innovation metrics and better retention of high performers compared to those attempting to maintain their original operational models at a larger scale.

This distinction matters profoundly. Organizations that successfully navigate growth approach it as transformation rather than expansion. They don't try to preserve what worked at a smaller size—they deliberately evolve into entities that function differently at each stage of development.

The most sophisticated organizations practice what complexity scientists call "anticipatory adaptation"—they make structural and operational changes before they're forced to, precisely because they understand that today's effective patterns will become tomorrow's constraints.

One retail company documented in the research formalized this approach through quarterly "pre-mortems" focused not on potential failures but on potential successes. Their leadership teams regularly asked: "If we achieve our growth targets, what aspects of our current organization will break? What will no longer serve us?" They then proactively redesigned those elements before growth made change imperative.

This evolutionary mindset transforms how organizations approach hiring, development, and retention. Instead of seeking people who fit the organization's current form, they seek people who can thrive during metamorphosis. Rather than preserving existing structures, they build capacity for continuous reinvention.

Research published in the Academy of Management Journal studying organizations with industry-leading retention during rapid annual growth found a common thread. These companies didn't primarily emphasize what they were today but what they were becoming. By positioning growth as an opportunity for shared evolution rather than mere expansion, they transformed potential retention challenges into engagement drivers.

In this light, building a scalable team isn't about expansion at all. It's about creating the conditions for productive evolution—assembling people with the imagination to envision what doesn't yet exist and the courage to dismantle what no longer serves.

Organizations that approach growth with this mindset don't just get bigger—they become more vibrant, adaptable, and consequential. In a landscape where most companies expand until they implode, they expand until they transform.

The difference isn't just semantic. It's existential.